#3 Not Using Action Words
Some people treat their resume like a skills or duties list instead of a document that’s supposed to attract and engage the reader. Instead of using bland or nonspecific language, punch up the document by using action verbs and first person “I” statements written with self-promotion in mind. Think of every statement as one critical piece of a larger advertisement that focuses on scenarios that involved the use of marketable and valuable abilities, skills and creative decisions. Outline every success with action verbs and specific numbers that relay a sense that you were never passive in past positions. For example, an applicant with a sales past who worked in a nonprofit office didn’t merely “write and mail fundraising letters.” Instead, they “increased charitable donations to [X amount in X time period] by crafting persuasive donor mailers using [specific methods].”
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