5 Ways To Get Your Tik Tok Viral: Step by Step Tik Tok is a social media app that is here to stay. Much like the Facebook-owned photo-sharing app Instagram, a savvy social media user can become a well-known influencer by checking all the right boxes.
Tik Tokkers who make their content go viral are experiencing more than just popularity boost – they’re making some serious money. There are plenty of reasons to want your content to go viral, but not a lot of ways to do it.
Luckily, there are a few tried and true steps you can take to create viral content, proven to work by the pros.
1. Decide What Content
Your first step is going to have to be to brand yourself. While it’s likely your brand will evolve over time, it’s important to give your audience an idea of what to expect from your content.
Creating a proper brand gives viewers an idea of what to expect from you in the future and a reason to follow you. You can still diversify your content; for example, popular influencer Jannat Zubair Rahmani focuses on makeup while also dancing and singing.
2. Post Regularly
Once you’ve got an idea of the type of content you think you’d like to make, be sure to post regularly. This will give people a reason to follow you and keep up with your content.
Tik Tok’s platform also prioritizes Tik Tokkers who post regularly and will help to feature their videos, giving your content a great boost.
3. Keep Up With Trends
Even for those who don’t keep up with Tik Tok regularly, the platform is best known for one thing: the platform’s own trends. The short format and large community easily lend themselves to parodying trends set by other, more popular Tik Tokkers.
Jumping on a trend and bringing your own unique spin to your video is a great way to expose yourself to potential new viewers. Trends like “I’m Already Tracer” and “Dame Tu Cosita” have stuck around for long enough that regular viewers consistently look for new takes on the trends.
4. Start Big
While this tip may be intimidating, Tik Tokkers like Jacob Sartorius have shown this tip to be useful. The app makes transitioning from one video to another nearly automatic. While this keeps viewers watching, it also gives them the opportunity to click away if a video does not capture their attention quickly.
Because of this, you’ll have to ensure your videos capture viewers’ attention within the first few seconds. While the rest of your video is just as important, hooking viewers will make it more likely they watch the rest of your video and go through your entire backlog content of well-crafted videos.
5. It’s in the Edit
Which brings us to the last yet potentially most important tip – the success of your video will likely find itself in the edit. Whether you’re making dance videos, copying popular memes, or creating something new entirely, the production value is important.
While low-production videos have their place on the platform, you’ll still need to make sure you’re putting at least a little work into the post-production, even if that just means ensuring your music is perfectly synced with your movements.
Go Forth and Profit
Tik Tok is one of the hardest platforms to predict success for. Videos that are a hit one week may not be the next or may experience a resurgence months later. When it comes down to it, the best thing to do is to follow your gut and create content you’re proud of.